Fish Different!
We are a small business specializing in custom fishing lures. All of our lures are hand-painted, and all of our soft baits are designed in house. We are a proud Michigan business; we support hard work, family values, and all of your God-given rights!
We are a veteran owned and operated. We strive to give you the best custom painted lures, and custom designed baits that we can! We are a small operation that does not mass produce any of our baits, so you can be sure that you will Fish Different!